About Workstate
Since 1997 Workstate has been successfully delivering design, interactive and software solutions to organizations of any size. Workstate has a proven track record of delivering difficult projects on time and on budget. Workstate's consulting services include:
Interactive Development Services
- Web Sites - Workstate can help define your core marketing objectives, examine your audience’s goals, and study your brand in order to design beautiful, functional websites that communicate your messages and accomplish your business objectives.
- Online Commerce - With a nearly unlimited stream of external commerce providers and commerce frameworks to choose from in addition to custom solutions, the options available to an organization in this space are daunting. Workstate has extensive experience helping organizations manage all aspects of their online stores from software development changes to the business process changes that frequently occur when launching a new sales channel.
- Mobile Applications - Mobile applications are an effective way to streamline business processes and ensure that your users always have access to the critical information they need, no matter where they are. Workstate can guide you in navigating the many choices regarding device, platform, functionality and content that need to be made before embarking upon such an endeavor.
- Custom Web Applications - Adding specialized features to a web site such as calendars, contests and games almost always requires custom development on top of standard content management system and web frameworks. From planning to design to development, Workstate can help you to successfully launch creative and useful online applications of any size or scope.
- Social Media - Social media is the driving force behind many current efforts to reach customers and to build or maintain reputation. Workstate can assist in this goal by leveraging web-based technologies that allow for the creation and easy exchange of user-generated content.
- Site Internationalization and Localization - Reaching the modern global Internet audience often requires sites that can be adapted to various languages and specific locales without requiring engineering changes. Workstate can provide the specific processes and planning that must be in place to successfully add internationalization and localization to both new and existing site builds.
- Custom Content Management Systems - Many small to medium sized sites are too specialized for large one-size-fits-all CMS implementations and can benefit from the pragmatic implementation of a custom content authoring system. This is especially applicable to organizations or large departments where the usability of content authoring tools is of a high priority. Workstate can work with you to decide which solution is best for your organization.
Design and Marketing Services
- Logo and Identity Systems - Whether embarking on a complete rebranding project or starting from scratch, Workstate can provide exhaustive design and rollout services including logo/trademark development, business forms and presentation templates creation or any other application in which your branding should be applied.
- Marketing Campaign Support - Workstate will work with you to provide online enhancements to your traditional marketing campaigns that will allow you to measure results, extend your brand and focus in on your target audience.
- Traffic Optimization - Whether on a new or existing site, Workstate can assess and create an effective strategy for search engine results and rankings.
- A/B Testing - Ad variant testing, a classic direct-mail optimization method, can be used to improve response rates and encourage strategic user-paths through your web properties. By applying a disciplined analytic approach to your banner ads, email campaigns and keyword purchases, Workstate can help you maximize the return on your ad spending.
Software Development Services
- Custom Application Development - Whether for desktops, embedded devices or in the field, Workstate has extensive experience designing and building custom applications of any size for organizations ranging from small specialized shops to the largest enterprise.
- Database Development and Expertise - In addition to database design and development tasks, Workstate can help find solutions to the most challenging database problems including complex lock contention analysis and scalability planning.
- Testing and QA Platforms - Workstate will work with your development teams to record, analyze and communicate code quality metrics within your organization. We will then implement testing policies, procedures and platforms designed specifically to improve your quality metrics.